Building a Complete Kitchen Product Portfolio for a Private-Label Brand
How New Span helped an international private-label brand develop a full kitchen product line — from faucets and sinks to cup washers, soap dispensers and dish racks.
Customer Background
The customer is a brand based in Panama, focused on the Central American market. They supply kitchen and household products to retailers, distributors and project buyers across the region.
New Span Team with Our Panama Customer
Project Requirements
The customer needed a coordinated kitchen product portfolio covering five categories: kitchen faucets, kitchen sinks, cup washers, soap dispensers and dish racks.
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Product Portfolio
Kitchen Faucets
Pull-down and single-lever kitchen faucets in chrome and brushed nickel finishes.
Kitchen Sinks
Stainless steel sinks including single and double bowl configurations.
Cup Washers
Wall-mounted and countertop cup washing machines for commercial and household use.
Soap Dispensers
Countertop and wall-mounted liquid soap dispensers in stainless steel and plastic.
Dish Racks
Stainless steel dish drying racks with adjustable configurations.
Product Selection & Development
New Span worked with the customer to select suitable products from our manufacturing network for each category, coordinating OEM/ODM development where customization was required.
Customer Logo
Custom Packaging
Special Finishes
Manufacturing & Quality Coordination
New Span coordinated production schedules across multiple factories, conducted quality inspections at each stage, and consolidated quality reports for full visibility.
Production Inspection
Quality Testing
Packaging & Logistics
All five product categories were packed under the customer's brand with coordinated packaging design and shipment consolidation.
Products Ready for Loading
Container Loading Process
Container Sealed
Final Product Set
The final delivery included a complete coordinated kitchen product set — faucets, sinks, cup washers, soap dispensers and dish racks — all under the customer's brand.
Final Product Set
Products in the Customer's Market
The customer's branded products are now distributed across the Central American market.
Customer Promotion 1
Customer Promotion 2
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